What On Earth is Pinning a Tweet?
Do you have a Tweet pinned to the top of your profile on Twitter? Wait, wrong social media network, right?
Not really. Twitter will actually let you “pin” a Tweet to the top of your Twitter stream so that people visiting your page will always see that particular Tweet first, as opposed to the default setup in which your most recent posting appears on top.
What are the benefits of this?
Well, first you have more control over what visitors see when they land on your Twitter feed (uh, duh!). But that means that you can create whatever kind of image you want to project, something that can be extremely helpful if you use your Twitter feed primarily to support your other Internet marketing platforms or offers.
There’s also a social benefit. For example, if you want to attract members of the opposite sex or people with similar interests to yours, you can “pin” the most appropriate Tweet so that it’s always present at the top of your page such as the photo where you appear most buff, or something related to your hobby or interests or business.
If you use Twitter a lot, not everything you post is going to be something you want to represent who you are to other Twitter users. For example, you may Share something you found funny but that other people might find offensive. Or you could Tweet something off the cuff that could be taken out of context later.
This is something that happens to sports starts and celebrities all the time. Who’s to say you are immune to it, especially if you are prone to “Tweeting under the influence”.
Setting It Up
Setting up the Tweet you want to pin to the top of your Twitter feed is super easy. All you have to do is go to the Tweet you want pinned, then click on the “É” icon at the bottom right hand corner. (You probably never noticed this before, did you?) Then all you have to do is simply click on the “Pin to your profile page” option and there you go.
Make sure you pick a Tweet that truly represents the image you want to project. In other words, don’t just arbitrarily pick some Tweet you think is pretty funny or an okay picture of you. Remember, you only get one chance to make a good impression. Twitter is worldwide and your profile could potentially be visited by thousands of different people, so you want to make sure you get it right the first time.
And if you don’t, well, you can always change it later anytime you want!
The biggest drawback to this is the pinned Tweets on your profile can’t be seen by people who access the social media site from their smart phones. And, let’s face it, Twitter and mobile phones were made for each other. When was the last time you accessed Twitter from your PC or laptop? It was probably at least a couple of years ago.
So will posting your best Tweet to the top of your Twitter profile actually make a difference? Let’s put it this way: It couldn’t hurt. You can’t control how people access Twitter or what kind of devices people use to access your Twitter profile. If someone does happen to stumble upon (oops! Wrong site again) your Twitter feed from their laptop or PC and they do happen to like your great Tweet enough to re-Tweet it, well, then that’s bonus!
The bottom line is that if you want to increase your popularity on Twitter and do a better job of managing your reputation, why not pin the best Tweet possible to the top of your profile?
If you’re looking for a powerful software tool (that runs right in WordPress) that tracks your social media metrics including Twitter, Facebook, Google+, Pintrest & more, then you’ll want to check out Social Metrics Pro.
Thanks for reading and I look forward to staying in touch with you.